Web design literally means designing a website, taking care of the development of a project on the web intended to communicate content to the user. This is a common definition that you know. It is a fact that having a website is crucial for your business to be successful online in today’s era. You may also know the importance of digital marketing and SEO. But, what you don’t know is the process. Do you know how to draft an amazing and innovative web design? And for what qualities the website must offer for a great result? A professional web design agency takes care of these facts, drafting an amazing and innovative web design it something all professional agencies provide.
Back end and front end: Choose the best developers
A developer will mainly work in the backend of a site (on servers and databases). The developer is indeed an expert in programming languages such as PHP or ASP. Managing the frontend (what the user of a site sees) is instead the exclusive prerogative of the web designer. He takes care of creating the graphics, applying it to the web and making it accessible to all the needs of the navigator.
Development of UI and UX Design
The UX design is what is shown to the user, it’s what will make the user within a site make choices and will ultimately convey how they react to the website. So to put it simply, quality UX design will enable a satisfying experience. The UI designer is rather the person who specializes in bringing the multimedia product to the user in a well created layout. Programmers and developers of web interfaces continue to perform different tasks, but often they use the same coding languages.
Fundamental elements of web design, tools and languages
A quality web design is not produced without a multi-sectoral knowledge that goes from programming to graphics to other environments which brings the experience to the user in an enjoyable layout. An aspect used by a web designer would be typography. It is an element of the web, the character in its choice, size, color, contributes in an essential way to giving shape to the contents. Those who design a website must be aware that the format, color, contrast and readability will be based on the device in which the user will log in.
Dynamism: it’s always about the creativity
A static website is no longer enough today. Your website must be dynamic so that it can be updated daily and can integrate perfectly with web marketing tools and software for the promotion and communication of your business, your services and your products. Having a good website is only the first step of a digital marketing strategy. This is why having a constantly updated website is a primary factor today. It becomes essential to develop the architecture of the pages of your website so that they can be easily integrated with new content such as: institutional videos, promotional messages, banners, blog articles and documents. It also increases brand awareness, the effectiveness of SEO and the ranking rate.
Functionality: it must provide what it offers
UX, UI, UCD are acronyms that you may have already heard. User Experience, User Interface and User Centered Design are three different ways to express the same concept. What really matters in web design is the development and design of an optimized website that facilitates the end user. To allow the user to find the information that is being looked for and to create the actions wanted by the user.
Responsiveness: either you have it or are lost in the race
More and more internet traffic is coming from mobile devices. In 2015 the percentage of visits to websites from smartphones exceeded that from desktop. From the beginning of the year 2020 visiting websites from smartphones and tablets have become over taken PCs. Therefore it is essential today to develop responsive websites. That is, which adapts and transforms according to the device used by the user to view it. Flexibility is needed for websites that need to be functional on any screen. Contacting a professional web design consultation is ideal when drafting a responsive website that’s adaptable in size and content.
Conclusion: aesthetics and usability
The more naturally a user browses your site, the more successful the design has been developed according to the needs of the user, UX and functionality. A captivating website can only derive from the right compromise between functionality and aesthetics. Graphics are fundamental. To compete in the vast ever changing digital marketplace, a developer must stay constantly updated on the news and in the world of UX and UI, this can help ensure that updated functionality is provided to all users of your site.